Is your time less valuable than your money? Then you might consider downloading a new app from Google that lets you get free media content from Google Play by answering surveys.
The app, called Google Opinion Rewards, offers free content on Play for answering Google Consumer Surveys. Users will get about a survey a week, a Google rep says. Questions will range from, "Which logo is best?" and "Which promotion is most compelling?" to "When do you plan on traveling next?'" according to the company. The surveys contain 10 questions, max, and take about two minutes to complete, a rep says.
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It's unclear, however, how many credits you get for taking a survey. The credits will be deposited into users' accounts, but Google declined to say how many credits you earn for taking a survey and how many credits you need to buy, say, a song.
Lacking that crucial piece of information, it's hard to say whether Opinion Rewards is worth your time. The same goes for advertisers. Google's pitch is that it has the demographic data to target the right customers and using the survey "you can ask what really matters to your business." Advertisers can also get their results in days.

Google introduced Consumer Surveys last March. The surveys have been used by Lucky Brand Jeans, King Arthur Flour and others to gauge reactions for proposed products and ideas.
Previously, a Google rep stated, users who completed surveys got "access to online content" — articles instead of Google Play credits. Google claims it has paid millions of dollars to publishers that use the surveys.
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Image: Getty/Adam Berry