A tale of vengeance, a heavy metal soundtrack and a flaming sledgehammer. This isn't your typical Super Bowl commercial.
Jamie Casino, a regionally famous personal injury lawyer from Georgia, apparently decided he needed to set the record straight about his brother's 2012 death. And what better way to do that than with a ridiculously over-the-top commercial airing during the Super Bowl? The masterpiece of advertising took up all two minutes of local advertising space in Savannah, Ga., but thanks to the Internet, it didn't stay local for long.
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The video tells the story of how Casino went from infamous criminal defense attorney to infamous ambulance chaser, and how his brother's death two years ago affected that change. It comes complete with rings of fire, the smashing of a tombstone with the aforementioned sledgehammer and Casino decked out in a totally rock n' roll outfit.
After watching the commercial, you might not understand what Casino is trying to say, but you'll be damn sure he means it.
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