Diamonds and pearls and charms, oh my! As this Valentine's Day rolls around, lovers are frantically hunting for bejeweled gifts to give their partners.
Thanks to Yahoo, we know exactly what everyone has been searching for. The company pulled statistics for the most popular jewelry search terms.
See also: The 7 Most Popular Valentine's Day Gifts in the U.S.
While some picks won't surprise you (engagement rings and diamond earrings are as popular as ever), it's a surprise to see certain brands and antiquated items rise in search numbers. Alex and Ani, anyone? How about chocolate diamonds?
Here are eight of the most popular jewelry items you searched for over the past month.
Marilyn Monroe once said diamonds are a girl's best friend. If this evidence is any proof, the blonde bombshell was right. The classic piece of jewelry has spiked 370%, and is thus far the most popular jewelry search in the days leading up to Valentine's.
Chocolates and jewelry go hand in hand for Valentine's Day — why not get diamonds that represent the best of both worlds? Chocolate diamonds are brown, like their name suggests, and have risen on Yahoo's searches by 207%.
For those planning to pop the question this Valentine's Day, you're not alone. The search term jumped up by 177% just this week.
A popular, classic type of ring, thanks in part to its aspirational name, is the princess cut diamond. Square in shape, the style has a simple band with a standalone diamond, and is regularly used for engagement rings. A lot of lucky women are about to feel like royalty this holiday.
For a diamond with a past, vintage is the way to go. Vintage jewelry often has a story to tell and a look that can't be replicated, so it's best to just hunt for an original piece. The search has experienced a 190% jump.
Charm bracelets are customizable bundles of joy. Thanks to many open spots, you can add dozens of unique charms to a bracelet, making it as "you" as possible. The popular piece rose 162% in search.
Jewelry lovers became acquainted with brand Alex and Ani in 2004, when Gwyneth Paltrow specially ordered a necklace from the company with a small apple charm, in honor of daughter, Apple. Requests flooded in, shooting the company's profile sky high. Alex and Ani bracelets are popular in particular because of their stackability. For the past 30 days, "Alex and Ani bracelets" has been the most popular bracelet search.
The classy aquatic jewel is the adornment of choice for the upper crust, not to mention powerful, political women, from Jackie Kennedy to Michelle Obama. For the past 30 days, "pearl necklace" has been the top necklace search item.
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