Television is changing, and so are the devices we watch it on.
A new study from Ooyala, a digital video provider with customers like ESPN, FOX Sports and Comedy Central, found that mobile and tablet video consumption grew 133% year-over-year. Video that was streamed to tablets and mobile devices accounted for 15% of all streamed video in Q3, a new record, according to Ooyala's Global Video Index.
See also: 20 Funniest YouTube Videos According to Reddit
The report takes into account more than 200 million unique monthly viewers from 130 different countries, says Simon Jones, Ooyala’s solutions director. In fact, Q3 isn't even a traditionally popular quarter for video streaming, he added, citing a lack on season television programming and summer vacations as reasons people consume less video.
The average video consumer watched 46 minutes of live, streamed video last quarter, according to the report. This doesn't seem substantial considering how many hours the average American watches TV (nearly three hours per day in 2012), but it does not include streamed content that is not live, like Netflix, YouTube videos or re-runs.
Tablets and phones aren't restricted to short, bite-sized videos either. Tablet and mobile viewers spent 57% of their viewing time watching videos more than 10 minutes long.
Have something to add to this story? Share it in the comments.
Image: Jean-Sebastien Evrard/AFP/Getty Images
অনলাইনে ছড়িয়ে ছিটিয়ে থাকা কথা গুলোকেই সহজে জানবার সুবিধার জন্য একত্রিত করে আমাদের কথা । এখানে সংগৃহিত কথা গুলোর সত্ব (copyright) সম্পূর্ণভাবে সোর্স সাইটের লেখকের এবং আমাদের কথাতে প্রতিটা কথাতেই সোর্স সাইটের রেফারেন্স লিংক উধৃত আছে ।