What's the best way to get the message out about something? A viral video.
And no one knows viral videos better than Jimmy Fallon. So the late night talk show host selflessly helped Bill Gates — who probably knows nothing about the Internet — get the word out about his new website, GatesLetter.com.
See also: An Open Letter From Bill Gates
So the inventor turned philanthropist dons a chicken head, blond bob wig, tiny hats and an afro. This is perhaps the best thing Gates has given the Internet (#irony).
But things did get a tad awkward during the interview though when Jimmy had to hide his Mac laptop from Bill. Oops.

Image: YouTube, Jimmy Fallon