Tumblr announced on Tuesday it is finally adding capabilities for users to directly mention others on the site, a feature that's been long requested by its dedicated fan base.
By typing the "@" symbol and typing the username of who you want to address inside a Tumblr post, a drop down menu will appear. In an email to Mashable, a spokesperson said the mentions will trigger a notification in the recipient' in-stream on the dashboard, as well as on the "activity" page.
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The company also included the GIF below to announce and demonstrate the feature.
The move is a part of a greater effort to turn the platform into more of a social network. The @mentions concept is one similarly used by both Facebook and Twitter. Tumblr already uses hashtags on the site too.
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