Amazon just launched Amazon Seller, its first app for merchants.
The app, unveiled Wednesday, gives vendors a series of tools to manage their accounts and interact with customers.
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Amazon Seller is meant to make it easier for merchants to sell their products, the company said in a forum announcing the app. Vendors can use the app to track prices, create sale listings and interact with customers and Amazon support. Sellers can also track sales ranks, customer reviews and search for new items to sell.
The app also helps merchants estimate the profitability of each item sold by factoring in fees and other costs to give sellers an idea of how much they stand to make for each item they sell. Sellers can take advantage of this feature by scanning an item's barcode or manually searching within the app.

Amazon Seller gives merchants tools to mange their Amazon account.
Image: Amazon Seller
This is the first time Amazon has created an app exclusively for merchants. Previously, sellers had to rely on third-party apps to manage their accounts. This version should work better for the security-minded: all activity within the app goes through Amazon's servers, so no third party has access to your information.
Amazon Seller is available in the App Store. It's currently limited to US residents with an active Amazon seller account. It's not yet clear whether the company plans to make an Android version or open the app to merchants outside of the United States.
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