When I was young and visited the village fair or for that kind of celebration, I never saw any kind of billboard or never find any corporate names before the arrangements. Now you can undoubtedly have some familiar names before almost every arrangements or celebration. One day may be you have to put a brand name before your name too. We are no more humans rather than bunch of products. Corporates decide what we should eat, believe and celebrate. Corporatization of humanity, emotion, love is the best way to maximize profit, the best business strategies. What we have got from this, “impatience”.